Following on from this post where I featured five favourites from Stila, which is a brand that I think deserves more hype, today I'm talking about theBalm. I just don't know why this brand is so underrated because the prices are reasonable and the quality of the products is top notch. We're talking buttery soft eyeshadows, hydrating liquid lipsticks and smudgeproof liquid liner! I love the retro print on the packaging and although it's cardboard around the blush, bronzer and eyeshadows, the products are well protected. It was very difficult to narrow it down to my top five products from the brand because I love so many but these are the products I use most often and think everyone should try.
Furrowcious Brow Pencil: I've almost reached the end of my second one of these brow pencils and I will definitely be repurchasing! It has a very fine nib - very similar to Anastasia Beverly Hills Brow Wiz, which makes it easy to fill in gaps and define the brows. There is a spoolie on one end and the pencil is retractable so there's no need for a pencil sharpener. The texture is neither too soft nor too waxy so it doesn't smudge or drag. A brilliant brow pencil! £12.50
Schwing Liquid Liner: I've raved about this several times on the blog and with very good reason! It has a precise applicator so I can either do a thin line or a full on cat flick. It's intensely black, dries quickly and doesn't smudge or flake. I finished this one last week and will be repurchasing a.s.a.p. £15
Mary- Dew Manizer: Everybody loves Mary-Lou Manizer and I do too but because I have dry skin, I find that liquid highlighters work really well for me so I use Mary-Dew Manizer more often. It has a doe foot applicator and I like to dab it on the high points of my cheekbones or else on my hand and then apply to my cheeks with a beauty blender. It's a beautiful champagne shade, which I find very flattering and it isn't glittery. It can be built up for a blinding highlight or layered with the powder version but I personally prefer just a hint of glow so I just use a small amount and this tube will last a very long time. £13.50
Bahama Mama: I love this bronzer - it's very similar to Benefit Hoola so I can bronze or contour - well, add some gentle definition rather than a full on contour, and I also like to use it on my eyes. It's easy to work with as the texture is the perfect balance between stiff and soft - it won't go patchy and blends into the skin well to create a natural, sun kissed look. It's perfect for handbags or travelling as it's slimline and has a little mirror. £17.50
Meet Matt(e) Shmaker: I think the formula and texture of theBalm eyeshadows is up there with Urban Decay, MAC etc without the high price tag. Pigmented, soft, easy to apply and blend - these shadows are beautiful to work with. I have a few palettes so it's not just this one in particular - although I realllllllly love this one as it contains six matte/shimmer duos. At £27.50 for 12 shadows of this quality, this palette is a steal!
Are you a fan of theBalm? What brands do you think deserve more hype? I'd love to hear!
Thanks for reading!